Brand commerce
Start with real commerce work
Connect roles, SOPs and AI workflows across content, creator partnerships, live commerce and business reviews.
TENFOUND AI / AI CO-BUILDING
MaiFu · AI Co-building
Work with your team to build agents, redesign workflows and connect existing systems. Keep improving through use, so AI becomes part of everyday operations.
AI CO-BUILDING
From long-term AI adoption to practical business use. Combine the starting points that fit your team.
FROM WORKFLOWS TO THE ORGANIZATION
Improve workflows, collaboration and business operations in stages, guided by the goals you want to achieve.
Define tasks and where AI fits
Clarify roles, handoffs and decisions
Review and improve against business goals
Choose around the problem and the stage
Start with real commerce work
Connect roles, SOPs and AI workflows across content, creator partnerships, live commerce and business reviews.
Turn recurring work into usable workflows
Build agents around business information, task routing and reviews, connecting the systems and tools your team uses.
Help the team take ownership and keep improving
Organize knowledge and working methods, define how people collaborate, and help the team take over through practice, training and reviews.
BRAND COMMERCE, FOR EXAMPLE
Bring products and services into the work, from content to operations.
E-commerce operations coaching and FDE engineering move together. System integrations are agreed for each project.
BUSINESS × ENGINEERING
Business teams define the problem and success criteria. Engineers help build and connect the solution, then improve it through use.

Start with your current marketing, operations and sales work. Clarify goals, roles and handoffs, then develop SOPs together. Refine the approach through execution and reviews so the team can use shared working methods.

Build agents and workflows around an agreed business task. Assess information, interfaces and permissions before connecting existing systems. Test outputs and exception handling with actual work, then train the team and hand over operation.
Forward Deployed Engineering brings engineers into the business to define problems, build capabilities and validate and improve them with your team. Staffing, on-site or remote collaboration, delivery and maintenance are agreed for the project.
BUILD, USE, IMPROVE
Review current workflows, roles and systems to choose a clearly scoped pilot.
Problem, goals and pilot scopeDefine inputs, outputs, ownership, human review and how to evaluate the work.
Workflow, ownership and acceptance criteriaBuild the agreed agents and workflows, connecting systems where interfaces and permissions allow.
Pilot, integrations and test recordsWork with the business team to test outputs, exception handling and handoffs against the brief.
Usage records, issues and improvementsTrain the team, hand over operation and agree maintenance ownership and the next improvements.
Guides, maintenance ownership and next stepsUsage feedback → Adjust workflows and tools → The next improvement
We agree the deliverables, timing and ongoing involvement after understanding the business.
WORKING TOGETHER
Commerce operations, recurring tasks, handoffs between roles or information moving between existing systems can be starting points. We review the current work together and choose a clearly scoped pilot with results we can evaluate. FDE work can also cover business tasks beyond commerce.
A business owner aligns the goals, relevant team members help map tasks, test and review the work, and named contacts coordinate information, permissions and technical needs.
We can assess the tools you already use and include standard products where they fit. We review systems, available interfaces and permissions before agreeing the integration scope, data use and human review points.
Diagnosis and design define the problem, workflow and acceptance criteria. Build and trial stages deliver the agreed capabilities, integration configuration and validation records. Handover covers guides, training and maintenance ownership. Exact deliverables are agreed in scope.
FDE means engineers work closely with your business and team to deliver the solution. On-site or remote collaboration, staffing and timing are agreed for the project.
We use real usage and business feedback to define the next round of work, with maintenance ownership, response arrangements, iteration and fees agreed in scope.
LET’S TALK
Tell us about your team, existing systems and the work you want to improve. We’ll find a starting point together.